House Industries - Tracing Pad

Founded in 1993 by Andy Cruz and Rich Roat, with master letterer and type designer Ken Barber joining shortly thereafter, House Industries is a celebrated American design studio and type foundry known for blending hand-crafted lettering, illustration, and typography with contemporary design. Based in Delaware, the studio has built a reputation for creating distinctive typefaces, visual identities, products, and collaborations that draw inspiration from American vernacular culture, industrial design, signage, music, and pop culture. Their work—ranging from iconic fonts such as Neutraface and Eames Century Modern to collaborations with brands, artists, and cultural institutions—reflects a philosophy rooted in traditional craft, storytelling, and the belief that “the process is the inspiration.”